Gaya APA

Kotler, P., 2015-03-30, . (1988). Marketing Management : Analysis, Planning, Implementation and Control . New York: Yayasan Penerbit Ikatan Dokter Indonesia.

Gaya MLA

Kotler, Philip., 2015-03-30, . "Marketing Management : Analysis, Planning, Implementation and Control". New York: Yayasan Penerbit Ikatan Dokter Indonesia, 1988. Text.